Tag: advertisement

Google said Thursday it would expand its program of verification of advertisers on its platform as part of an effort to weed out fraud and "bad actors." The internet giant and global leader in digital advertising said it would start by verifying advertisers in phases in the United States and expand the program globally. The move builds on Google's efforts launched in 2018 to verify political advertisers with a requirement to indicate where they are located. Google's action comes amid growing concerns over ads promoting fraud or fake treatment for coronavirus, among...